MTN invests $2million into socio-economic projects in Ghana
By Masahudu Ankiilu Kunateh, Ghanadot

Accra, Aug 30, Ghanadot - MTN Ghana, a leading telecom company in Ghana has announced that since its entrance into the Ghanaian telecom market, the company has invested about $2million into socio-economic development projects in the areas of health and education.

These include the MTN/UNDP ICT centre project which 10 ICT centres are being built across the length and breadth of the country and the MTN Foundation recently launched the MTN-AED project in Tamale to increase numeracy and literacy in primary schools in the Northern Region.

The Chief Marketing Officer of MTN, Mr. George Andah made this known at the launch of MTN’s “Who What To Be Rich” “WWTBR” Television Quiz programme in Accra, over the weekend.

As the title sponsors of the WWTBR, he said MTN was pleased to support the country’s education through such programmes that was not just entertaining but rewarding.

Mr. Andah, who is also the Marketing Practitioner of the year 2008 assured that the company would continue to bring the biggest and best programmes such as “who wants to be rich” as well as providing quality telecommunication products and services to Ghanaians.

The Minister of Communications, Mr. Haruna Iddrisu urged MTN to use the programme to deepen the understanding of the Ghanaian cultural values, as well as issues relating to malaria, HIV/AIDS and the swine flu pandemic.

The Minister of Information, Mrs. Zita Okai Koi commended MTN for commissioning the Maternity Block of the Korle-Bu Teaching Hospital, saying this would a long way to alleviate the plight of women in the country.

In his welcome address, the Managing Director of Aero, one of the sponsors of the programme noted that as a globally successfully TV programme which made many rich all over the world, he was confident that many Ghanaians would also be rich through the programme.

Instructively, “Who Wants to Be Rich” is a general knowledge television programme with unique presentation flair and attractive cash prizes that has catapulted the programme into record books as a global phenomenon.

It is currently licensed in an incredible 100 countries with more to follow, making it the biggest TV quiz programme in the world.

The programme will be shot in locations in Nigeria and by the Ghana Television (GTV) is to complement the Ghana’s educational effort with an interest programme.

The WWTBR is based on a simple concept of one contestant winning cash a prize as questions are answered correctly.

The cash prize to be won gets bigger with every question answered correctly, with 15 consecutive correct answers winning the contestant GH¢50,000.
Ghanadot